Details
Posted: 19-Nov-23
Location: Chicago, Illinois
Salary: Open
Internal Number: R2300266
Join the FHLBC team!
At the Federal Home Loan Bank of Chicago, employees come first - that's why we offer a highly competitive compensation and bonus package, and access to a comprehensive benefits program designed to meet the needs of our employees.
* Medical, dental and vision insurance
* Retirement program (401k and Pension)
* Generous PTO plan
* 11 paid holidays per year
* Hybrid working model (effective February 22, 2022)
* Casual dress code
Who we are:
FHLBank Chicago partners with our members in Illinois and Wisconsin to provide them competitively priced funding, a reasonable return on their investment in the Bank, and support for their community investment activities. We are one of 11 Federal Home Loan Banks created by Congress in 1932 as a government sponsored enterprise to support mortgage lending and community investment. We are member owned and member focused. Our members include banks, credit unions, insurance companies and CDFIs.
What it's like to work here:
At FHLBank Chicago, we bring people together. Our regular All-Staff meetings keep employees informed and our values drive the work that we do. Our Buddy Program pairs new hires with tenured employees to guide their onboarding. Our Employee Value Proposition is honed by listening and identifying the needs and priorities of our valued employees. Through CommuniTeam, we volunteer and identify ways to strengthen our communities. Our Office of Diversity, Equity and Inclusion (DEI) hosts signature and employee-led events for continued learning; and Employee Resource Groups (ERGs) and culture clubs create connections around shared interests and experiences. We offer live and on-demand professional development opportunities to grow your skillset and your career.
What you'll do:
A successful Marketing Analytics Analyst is responsible for gathering and analyzing data related to strategic marketing campaigns, playing a crucial role in helping leadership make informed decisions and optimizing their marketing strategies.
How you'll make an impact:
- Use data and analytical tools to highlight key successes and spotlight marketing opportunities. Visualizing and structuring data in a way that appeals to different audiences (some prefer specificity; while others require executive summary information)
- Leveraging your ability to think outside of the box and creatively solve problems, including challenging assumptions and influencing stakeholders
- The work you perform will have a direct impact on accomplishing the Bank's strategic objectives and business results
What you can expect:
- Data Analysis: Analyzing marketing data, including sales figures, customer demographics, and online traffic, to identify trends and insights.
- Performance Metrics: Developing and tracking key performance indicators (KPIs) to define and measure the success of marketing efforts.
- Reporting: Creating regular reports and dashboards to present findings to the marketing team and management.
- A/B Testing: Conducting A/B tests to evaluate the effectiveness of different marketing strategies and making data-driven recommendations.
- Data Visualization: Using tools like Excel, Tableau, or other data visualization software to present data in a visually understandable way.
- Market Research: Conducting market research to identify opportunities and threats in the competitive landscape.
- Customer Segmentation: Segmenting customer data to target specific demographics or segments with tailored marketing strategies.
- ROI Analysis: Calculating return on investment (ROI) for marketing campaigns and providing insights to improve profitability.
- Predictive Analytics: Utilizing predictive modeling and machine learning to forecast future marketing trends and outcomes.
- Communication: Collaborating with the marketing team to provide insights and recommendations for optimizing campaigns.
- Data Integrity: Ensuring data accuracy and integrity by implementing data quality checks and validation processes.
- Stay Updated: Keeping up-to-date with industry trends and emerging analytics technologies.
What you'll bring:
- Bachelor's degree required in Marketing, Finance, or related field.
- 2-4 years' experience in marketing analytics / strategy analysis in the Financial Services industry preferred.
- Salesforce or CRM-equivalent expertise is preferred. Marketing Cloud or marketing-equivalent system knowledge is also preferred.
- Experience with Tableau or other equivalent data visualization tools is preferred; becoming a Tableau expert is required to successfully perform the role.
- Fluency in Microsoft Suite products, particularly Excel and PowerPoint.
- Experience putting together executive or board level dashboards, reports, and other summarized materials is a plus.
- A high degree of professionalism with outstanding communication (written, verbal, and listening) skills.
- Ability to self-start and self-motivate, a willingness to take an active role to drive results by collaborating with peers, leaders, customers and teams.
- Desire for continuous learning and inclination to understand big picture elements potentially outside of current role requirements.
- Motivated by a curiosity to find new questions or answers by looking at data and problems in novel or unique ways.
- Strive to bring new thoughts and ideas to the team in order to drive innovation and unique solutions.
- Proven ability to develop, analyze, and effectively interpret data.
- Curiosity to learn fixed income capital markets, mortgage markets, financial institution funding dynamics, and wholesale funding markets.
- Ability to prioritize work, meet deadlines, and concentrate on details in a fast- paced work environment.
- Critical thinking to define problems, collect data, establish facts, and draw valid conclusions and present results/recommendations to audiences.
The perks:
At FHLBank Chicago, employees come first. We offer a highly competitive compensation and bonus package, and access to a comprehensive benefits program designed to meet the needs of our employees. Our retirement program includes a 401K and Pension. Our generous PTO plan provides five weeks of vacation for new employees and 11 paid holidays per year. We offer work from home options and a casual dress code at our beautiful new space in the Old Post Office. Step into your future with us. #LI-Hybrid
